Noam Chomsky on Social Media

I was skipping through the Guardian's G2 magazine yesterday and stumbled upon this article where Noam Chomsky is being interviewed by some supporters of the Occupy Movement.

This section really jumped out at me:

 

It struck me as a nice way to discuss the differences between using compelling and relevant content to engage with people via Social Media rather than the traditional route of shouting at them via ATL media.